Good Luck Have Fun
     Brief  Interior design company Maze makes minimalistic and practical furniture, produced with the environment in mind. They were in need of updating their brand profile and find consistency throughout their imagery.   Solution  We created visual guidelines with art direction to bring their photo shoots into the same world. Translating the geographic shapes, iconic for the brand's products, into a frame work which we used for the layout. Giving freedom to bold colors and minimalistic typography, the products are always the hero.   Result  Putting the products in focus and developing a world in which Maze can distinguish themselves and grow as a brand, the new brand visuals have together with the company team increased sales and market recognition.    

Maze

Art Direction, Layout
     Brief  Interior design company Maze makes minimalistic and practical furniture, produced with the environment in mind. They were in need of updating their brand profile and find consistency throughout their imagery.   Solution  We created visual guidelines with art direction to bring their photo shoots into the same world. Translating the geographic shapes, iconic for the brand's products, into a frame work which we used for the layout. Giving freedom to bold colors and minimalistic typography, the products are always the hero.   Result  Putting the products in focus and developing a world in which Maze can distinguish themselves and grow as a brand, the new brand visuals have together with the company team increased sales and market recognition.    

 

Brief
Interior design company Maze makes minimalistic and practical furniture, produced with the environment in mind. They were in need of updating their brand profile and find consistency throughout their imagery.

Solution
We created visual guidelines with art direction to bring their photo shoots into the same world. Translating the geographic shapes, iconic for the brand's products, into a frame work which we used for the layout. Giving freedom to bold colors and minimalistic typography, the products are always the hero.

Result
Putting the products in focus and developing a world in which Maze can distinguish themselves and grow as a brand, the new brand visuals have together with the company team increased sales and market recognition. 

 

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