Work: Identity & packaging

Type: Frozen fruits & berries

Macacos

 
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Brief // Macacos was the first company to bring the Brazilian superfruit Açaí to Sweden. They were in need of an identity, target group analysis, packaging and point of sale material.

 
 

Solution // We combined the Amazonian energy with Nordic form. An identity that pops and speak clearly what they are.

 

Result // Macacos is now the No1 supplier of brazilian superfruits to the Swedish market. Expanding with new superfruits they are extending every day.

 
 
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