Work: Identity & packaging
Type: Frozen fruits & berries
Brief // Macacos was the first company to bring the Brazilian superfruit Açaí to Sweden. They were in need of an identity, target group analysis, packaging and point of sale material.
Solution // We combined the Amazonian energy with Nordic form. An identity that pops and speak clearly what they are.
Result // Macacos is now the No1 supplier of brazilian superfruits to the Swedish market. Expanding with new superfruits they are extending every day.